3 Tips for Creating Engaging Videos for Social Media
A recent study by Buzzsumo found that social media posts using video generated at least 59% more engagement than static posts. In fact, videos are so engaging that people spend a reported 1 billion hours a day watching YouTube alone. And it’s no wonder — videos can...
Everything You Need to Know about Hashtags in 2020
Hashtags are an effective method of tagging content with specific topics or themes. These hashtags allow users to discover new content related to topics they are interested in. For example, if you were interested in content marketing, you would likely follow that...
Content Marketing in 2020: 4 Trends You’ll Need to Know
The world of B2B content marketing is in a constant state of evolution. Businesses that fail to evolve will quickly be left behind the competition. If you are honing your content strategy for 2020, it’s important to note that, while engaging content is always going to...
How to Master Networkology
Frank Agin — Founder and President of AmSpirit Business Connections, podcast host, and prolific author — joins Connor to talk about the science of networking. Hear Frank tell how he fell into the business of connecting people, and learn about the basics, including building solid relationships, establishing trust, and kicking off your own networking efforts by doing some good in the world.
How to Fill Your Funnel with B2B Leads
Tom Slocum and Jeff Swan — of “Fill the Funnel” podcast fame — join Connor to discuss challenges sales professionals face when learning their trade, necessities for successful selling, and the importance of a peer community for collaboration and camaraderie.
How to Turn Small Efforts into Big Impact
David Reid, CTO and CMO of NOV, joins host Connor Dube to talk about the navigating the natural cycles of business, the innovation opportunities of economic downturns, and the importance of always thinking ahead.
How to Overcome Adversity with the Mastermind Strategy
Learn about Josh’s “left turn” experience, the importance of building trust and personal relationships in business, and the power of positivity.
Starting a Global Conversation with Your Marketing
Learn how Holly Qualman flipped the script on the COVID-19 story and used Apex’s existing efforts to bring hope to a dark time — and inspire other organizations to do the same. Hear about Holly’s personal journey to success and how she values humility and humanity in her approach to business.
