B2B Mentors Podcast

Frank Agin — Founder and President of AmSpirit Business Connections, podcast host, and prolific author — joins Connor to talk about the science of networking. Hear Frank tell how he fell into the business of connecting people, and learn about the basics, including building solid relationships, establishing trust, and kicking off your own networking efforts by doing some good in the world.

Tom Slocum and Jeff Swan — of “Fill the Funnel” podcast fame — join Connor to discuss challenges sales professionals face when learning their trade, necessities for successful selling, and the importance of a peer community for collaboration and camaraderie.

David Reid, CTO and CMO of NOV, joins host Connor Dube to talk about the navigating the natural cycles of business, the innovation opportunities of economic downturns, and the importance of always thinking ahead.

Learn about Josh’s “left turn” experience, the importance of building trust and personal relationships in business, and the power of positivity.

Learn how Holly Qualman flipped the script on the COVID-19 story and used Apex’s existing efforts to bring hope to a dark time — and inspire other organizations to do the same. Hear about Holly’s personal journey to success and how she values humility and humanity in her approach to business.

Grant Johnson — CMO of Emburse — joins host Connor Dube to talk about how to be successful in your marketing career. Learn Grant’s seven criteria for personal and professional success in business. From company culture to business model and financing, what should you know about — and value in — the place you work?

Learn how marketing efforts can target industry pain points with actionable solutions, how to build on existing successes with internal programs that encourage innovation and experimentation, and why it’s necessary to continuously verify your message with feedback from stakeholders.

Learn to earn your audience’s trust as an expert beyond the products that you sell and how not expecting anything in return can earn your company unexpected rewards.

Learn how to speak about your competition, what you can do with marketing technology, and hear Daniel talk about the most important focus in all things marketing — the customer.